{"id":12651,"date":"2026-07-04T17:39:26","date_gmt":"2026-07-04T16:39:26","guid":{"rendered":"https:\/\/carbonstoneuk.co.uk\/staging\/understanding-the-4cs-a-simple-guide\/"},"modified":"2026-07-04T17:39:26","modified_gmt":"2026-07-04T16:39:26","slug":"understanding-the-4cs-a-simple-guide","status":"publish","type":"post","link":"https:\/\/carbonstoneuk.co.uk\/staging\/understanding-the-4cs-a-simple-guide\/","title":{"rendered":"Understanding the 4Cs: A Simple Guide"},"content":{"rendered":"<p>The 4Cs are the universal language of diamond quality. Here is what each one really means.<\/p>\n<h2>Cut<\/h2>\n<p>The most important C &mdash; it controls sparkle. A well-cut diamond returns light beautifully to the eye.<\/p>\n<h2>Colour<\/h2>\n<p>Graded from colourless downwards. In the near-colourless range the difference is subtle and offers great value.<\/p>\n<h2>Clarity<\/h2>\n<p>Describes tiny natural inclusions. An &ldquo;eye-clean&rdquo; diamond looks flawless to you without the flawless price.<\/p>\n<h2>Carat<\/h2>\n<p>A measure of weight, not size. Cut and shape affect how large a diamond appears.<\/p>\n<p>Want the full picture? Read our detailed 4Cs guide or talk to our team.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cut, Colour, Clarity and Carat explained in plain English so you can shop with confidence.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[102],"tags":[],"class_list":["post-12651","post","type-post","status-publish","format-standard","hentry","category-diamond-education","entry"],"_links":{"self":[{"href":"https:\/\/carbonstoneuk.co.uk\/staging\/wp-json\/wp\/v2\/posts\/12651","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/carbonstoneuk.co.uk\/staging\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/carbonstoneuk.co.uk\/staging\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/carbonstoneuk.co.uk\/staging\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/carbonstoneuk.co.uk\/staging\/wp-json\/wp\/v2\/comments?post=12651"}],"version-history":[{"count":0,"href":"https:\/\/carbonstoneuk.co.uk\/staging\/wp-json\/wp\/v2\/posts\/12651\/revisions"}],"wp:attachment":[{"href":"https:\/\/carbonstoneuk.co.uk\/staging\/wp-json\/wp\/v2\/media?parent=12651"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/carbonstoneuk.co.uk\/staging\/wp-json\/wp\/v2\/categories?post=12651"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/carbonstoneuk.co.uk\/staging\/wp-json\/wp\/v2\/tags?post=12651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}